Top 18 SEO Software in 2022 (2022)

Top 18 SEO Software in 2022 (1)

SEO programs are designed to promote websites and boost their ranking. The functions include researching a keyword base for a website, writing unique content, backlink analysis, site audit, etc. SEO optimization is what you need to move the website to high positions in the search.

These tools also reveal the keyword strategies and best practices conducted by competitive websites. Our review will help you find the best SEO software for instant optimization of your website for higher-ranking positions in Google.

  1. SEMrush - Universal tool for digital marketing
  2. Netpeak Spider - For SEO/PPC specialists, link builders, webmasters
  3. Ahrefs - Has the biggest backlink index
  4. SEO Booster - The best SEO app for Shopify Store
  5. TinyIMG SEO & Image Optimizer - Search ranking metadata optimization
  6. Sellics - Employs automatic search optimization technologies
  7. Plerdy - Lightweight with 0% server load
  8. SpyFu - Perfect for spying on rivals
  9. Moz Pro - Produces SEO reports
  10. Serpstat - Performs great analysis of keyword research
  11. Ranktracker - Daily email notifications
  12. SE Ranking - Can generate leads
  13. Conductor - Provides audience insights
  14. Screaming Frog SEO Spider - Efficient web crawler
  15. Google Search Console - Provides immediate access to SEO info from Google
  16. SeoQuake - Great extension for browser
  17. Answer The Public - Perfect for marketing purposes
  18. Ubersuggest - Generates keywords and content ideas

This review includes the list of premium SEO programs that have all the features necessary for promoting your website. They are simple to use and have a variety of useful functions for implementing effective SEO strategies. If you are eager to learn how to make a viral video or to create a popular blog, do not hesitate and choose premium search engine optimizer software according to your budget and requirements.

1. SEMrush - Our Choice

Universal tool for digital marketing

  • Smart keyword research
  • Affordable
  • Provides accurate visitor reports
  • Competitive analysis
  • PPC marketing
  • Not found

Verdict: SEMrush SEO ranking software is preferred by more than 3 million users worldwide. With its help, you can conduct effective keyword research, backlink analysis, evaluate keyword difficulty, supercharge PPC, or social media activities.

As you see, the functionality of this tool is simply amazing. Extensive reports, management framework with marketing calendar support are very appealing features offered by this program. With this SEO rank software, you can record tasks and arrange the content without problems.

It also provides you with advanced keyword and backlink analysis. SEMrush is a great digital marketing tool with the help of which you can conduct effective ad campaigns for improving the reputation of your brand. For this purpose, it is also important to figure out how to have a successful Instagram account for your brand.


  • Top 18 SEO Software in 2022 (3)

    2. Netpeak Spider

    For SEO/PPC specialists, link builders, webmasters

    • Data segmentation for meticulous analysis
    • Google Analytics integration
    • Analyses various metrics from third-party platforms
    • Convoluted UI
    • Lacks Mac and Linux versions
    Netpeak SpiderUSE

    Verdict: Netpeak Spider is an SEO service created with SEO and PPC specialists’ needs in mind. It’s an expedient solution for everyone interested in digital marketing, Web development and sales. At a bargain price of $19 per month, it’s a cost-effective tool for freelancers and small companies.

    While Netpeak Spider lacks a large selection of features supported by some of its more advanced counterparts, it’s still one of the most reliable options for SEO audits and analytics. It optimizes your workflow by solving complex SEO tasks more quickly, which makes it a great bang for the buck.


    • Top 18 SEO Software in 2022 (5)

      3. Ahrefs

      Has the biggest backlink index

      • Effective keyword research
      • In-depth website audit feature
      • First-class competitor research
      • User-friendly
      • The results are easy to export
      • Overloaded dashboard
      • Limited pay-per-click features

      Verdict: This SEO monitoring software maintains the biggest index of inbound links. It provides businesses and individuals with a powerful backlink checker. The tool offers a comprehensive backlink profile for any website or URL. Ahrefs gives you detailed information about websites that connect to a particular URL.

      It also analyzes how strong such a connection is. This user-friendly top SEO software provides you with a full-information picture of data visualization and exportation features. The files can be converted into a variety of formats. Moreover, Ahrefs also presents social metrics like Tweets, Likes or Shares.


      • Top 18 SEO Software in 2022 (7)

        4. SEO Booster

        The best SEO app for Shopify Store

        (Video) 19 Best SEO Tools for 2022 (+ How to Use Them Like a Pro)

        • Auto Alt text/Meta tag text added
        • New page instant index
        • Competitor Diagnosis
        • Customized SEO
        • JSON-LD
        • Accelerated Mobile Pages
        • Haven’t been found
        SEO BoosterDOWNLOAD

        Verdict: SEO Booster app from Secomapp is an all-in-one SEO software, a must-have application to make your site ready within minutes to use Google SEO. It helps you optimize all SEO aspects on your website to improve the optimization more visible to Google and makes search pages rank your website higher.

        You can provide both non-technical suppliers with 24-hour support if you require any help and the professional technical developers can tailor SEO to your website to your specific requirements.

        Top 18 SEO Software in 2022 (9)

        Verdict: TinyIMG SEO & Image Optimizer creates reports on the Shopify store’s page speed and search ranking optimization, as well as delivers working suggestions to fix all issues detected. What’s more, the software focuses on image optimization and store speed performance improvement. It’s a very capable image optimizer that does everything automatically. I also like that you can restore originals at any time, or optimize them manually.

        It also provides on-page and technical search ranking optimization audits, with no prior knowledge required, so store owners could avoid such mistakes as title tags and broken links. Plus, the software allows optimizing metadata.

        Top 18 SEO Software in 2022 (11)

        6. Sellics

        Employs automatic search optimization technologies

        • Automation of search optimization processes
        • Collaborate with a consultant
        • Designed to meet all Amazon needs
        • All essential tools in one package
        • Doesn’t represent universal software that can be used for various purposes

        Verdict: Sellics is an search engine optimization tool that is primarily designed for improving your Amazon PPC marketing activities, which are considered extremely difficult to set up properly. This service develops contextual ads for promoting brands on the Amazon marketplace. The key distinctive feature of this company is that it combines full process automation with a personalized touch of a PPC consultant.

        Sellics Smart Campaigns work to create, optimize, and scale efficient Amazon advertisement campaigns. The provided services help boost your organic rankings and complement quality product listings, reviews, and competent business management. This company allows you to coordinate and control your marketing and organic activities within the same software, which is very convenient.

        Thanks to the use of automation technologies, Sellics generates and adds relevant keywords for specific targeted ads daily, which leads to a significant CTR improvement. As a result, the client receives maximum efficiency messages that help increase traffic, attract a new audience, and boost revenue.

        Top 18 SEO Software in 2022 (13)

        7. Plerdy

        Lightweight with 0% server load

        • Impressive competitor analysis
        • Simple process
        • Modern search optimization analytics modules
        • Powerful site health algorithm checking
        • A bit slowloading from time to time

        Verdict: Plerdy will come in handy for search ranking specialists and marketers who want to track all changes on ta website. Add a tracking code to a website and you will receive data for analysis from pages with traffic. With this online tool, search ranking optimization analysis is fast and easy.

        This search ranking optimization checker is suitable for both experienced and novice users. Unlike similar tools, it doesn’t overload a server. Most of all I like a special algorithm that evaluates the health of site pages. With this innovative feature, you can effectively improve low search ranking optimization indicator pages according to the data you receive.

        Top 18 SEO Software in 2022 (15)

        8. SpyFu

        Perfect for spying on rivals

        • Tracks the positions of organic keyword
        • Provides you with a rival’s ROI
        • You can learn from the mistakes made by a competitor
        • Allows running numerous reports
        • Free version with broad functionality
        • Advanced tools are difficult to master for inexperienced users

        Verdict: An effective web scraping technology is what makes SpyFu the best SEO software. It searches for data necessary for discovering the keywords that organizations and websites buy via Google AdWords. This great tool also finds matching search results and terms so that the companies understand which keywords make them appear on Google’s SERP.

        SpyFu SEO monitoring software is a perfect tool for spying on rivals. It helps you identify which keywords the competitors buy to advertise online. The tool also spots the semantics that increases the traffic. SpyFu enables you to keep the leading places and attract much traffic to your websites.


        (Video) My 9 Favorite Free SEO Tools For 2022

        • Top 18 SEO Software in 2022 (17)

          9. Moz Pro

          Produces SEO reports

          • Comprehensive analysis of backlinks
          • Exceptional keyword ranking
          • Evaluates the competitor’s strategies
          • Can find and fix crawlability problems
          • Functional on-page grader
          • Subscription costs much

          Verdict: Moz Pro is an online SEO software the primary function of which is to inform the organizations about the status, health, and content of their websites. It monitors the keywords and ranking to broaden the advertising opportunities and to promote the site.

          Its on-page optimization feature will provide you a set of recommendations to improve the performance of a website. Moz Pro also detects the problem areas of the website and provides solutions to them. The software can be used for spying on competitors, monitoring their intelligence and tracking link metrics.


          • Top 18 SEO Software in 2022 (19)

            10. Serpstat

            Performs great analysis of keyword research

            • Spy on your rivals’ backlinks or other metrics
            • Premium tool for SEO audit
            • Tracks ranking daily
            • Comprehensive PPC analysis
            • Doesn’t monitor social media data
            • No tools for content marketing

            Verdict: Serpstat is a multifunctional SEO software platform that consists of five modules: position monitoring, feedback analysis, site SEO audit, semantics analysis, and competitor analytics. Serpstat has a powerful feature of keyword research analysis. It collects key semantics, PPC, competition, and other information that is necessary for targeting a keyword.

            The program spies on your rivals’ backlinks and metrics, allowing you to be always one step ahead. It can also serve you as a hacking tool for SEO, PPC, and content marketing. There is an extension that can work in various browsers providing you with essential info while surfing the net. If your company provides legal advice, you can also order law firm PPC services to make your marketing campaigns more effective.


            • Top 18 SEO Software in 2022 (21)

              11. Ranktracker

              Daily email notifications

              • Language-based tracking
              • Global, national, and regional ranking updates
              • Mobile and desktop viewing modes
              • White label report
              • Convenient issue solving
              • Payment can only be done annually

              Verdict: Ranktracker tracks your website as it goes up and down in the search rankings while providing useful alerts and visual statistics. Moreover, this tool allows you to check the ranking trajectory of your site for specific locations. Just type in your website address and the country, area, or city you want to learn about.

              Another benefit of using Ranktracker is that it allows you to flip between mobile and desktop viewing modes to conveniently check your stats on different devices. Ranktracker also provides the functionality necessary to track any language for any Google, Yahoo, or Bing location. You can also sign up to receive daily email updates regarding your website’s ranking to ensure you’re always on top of the situation.

              Top 18 SEO Software in 2022 (23)

              12. SE Ranking

              Can generate leads

              • Effective audit tool
              • Provides competitive analysis to beat the rivals
              • User-friendly interface
              • Affordable
              • Can monitor social media
              • Rankings may be sometimes inaccurate

              Verdict: SE Ranking is an online SEO software meant for midsize organizations that are active in the fields of software and marketing. It has great functionality and can track keyword position, provide competitive analysis, monitor backlinks, etc.

              After identifying organic paid keywords, the tool conducts the comparative analysis of organic and paid traffic. Many users consider SE Ranking the best SEO software as it can drive many leads to your business and attract more clients. It also contains effective tools for social media management.


              • Top 18 SEO Software in 2022 (25)

                13. Conductor

                Provides audience insights

                • Lots of info available
                • Conducts great keywords research
                • Suggests how you can improve the website
                • Performs competitive analysis
                • You can see automatically created reports in your inbox
                • You need some training to use it
                • Lack of a backlinks tool

                Verdict: Conductor is SEO software platform that can help you to get many qualified leads to your business. The tool has broad functionality. First, it provides you with the most popular trends and topics that will surely attract more visitors to your website. Thus, you can generate content that will bring profit.

                The second helpful feature of this SEO ranking software is that it can spy on rivals. You will learn their strategies for promoting business and poach their clients. One more feature is that this program can enhance the visibility of your online channels. The platform can meet the requirements of both technical and inexperienced users.


                • Top 18 SEO Software in 2022 (27)

                  14. Screaming Frog SEO Spider Tool

                  Efficient web crawler

                  • Searches for broken links
                  • Detects duplicate content
                  • Examine page, meta titles
                  • Creates an XML sitemap
                  • Integrate with Google Analytics
                  • Not cloud-based
                  • A bit confusing user interface

                  Verdict: Screaming Frog is not a standard SEO rank software. It is meant for technical SEO audits important for complex websites. This tool will let you crawl the URLs of the websites, detect key elements, and analyze various SEO factors. The functionality of Screaming Frog includes spotting broken links, creating XML sitemaps, getting backlinks to any web page, etc.

                  In a free version, you can export all the data into CVS or Excel formats, but audit not more than 500 URLs. Numerous advanced features like identifying 404 errors or other server issues prove that Screaming Frog is the best SEO software.

                  15. Google Search Console

                  Immediate access to SEO info from Google

                  • Perfect for novices
                  • Key metrics is easy to access
                  • Sends alerts about some website issues
                  • Trouble-free integration with many marketing tools
                  • Monitor AMP and Mobile Indexing problems
                  • Cannot manage HTML sitemaps

                  Verdict: Google Search Console is one of the most effective SEO programs as it was developed by Google itself. It is simple to install and rewards you with 100% accuracy. The functionality of this marketing tool is great as you can view inbound or internal links, monitor the website speed, and even identify what pages decrease the speed score.

                  Google Search Console examines your keywords ranking and analyzes how it changes. This user-friendly tool can help you evaluate your website’s performance, detect and resolve issues, and enable you to remain in the list of top Google Search results.


                  (Video) Best SEO Tools To Use In 2022 | Search Engine Optimization | Website Ranking

                  • Top 18 SEO Software in 2022 (31)

                    16. SeoQuake

                    Great extension for browser

                    • Detailed analysis of search engine results pages (SERP)
                    • Complete SEO audit of web pages
                    • Full report on the internal and external links
                    • Comparison of URLs and domains
                    • Statistics on social networks, including Facebook and Google+
                    • Advanced features are quite confusing for beginners

                    Verdict: SeoQuake plug-in is one of the most convenient tools for site analysis. This an extension for Mozilla Firefox, Google Chrome, or Opera. SeoQuake allows you to instantly view site parameters when surfing pages and searching in Google, Yahoo, MSN, Yandex, or Rambler.

                    The plug-in has three options for displaying analysis results: SeoToolbar (results are displayed on a separate browser toolbar), SeoBar (results are displayed on a specially formed HTML block, the interface of which is configured using CSS tables), and directly on search engine pages.

                    This extension is great for a quick analysis of all the information concerning your website. However, for a more profound examination, you should opt for other SEO programs.


                    • Top 18 SEO Software in 2022 (33)

                      17. Answer The Public

                      Perfect for marketing purposes

                      • You can export the results into a CSV file
                      • Keyword visualization can be exported as a .jpeg file
                      • Renders appropriate long-tail keywords
                      • Various categories in the results of a keyword search
                      • User-friendly
                      • You can conduct three searches a day in a free version

                      Verdict: Answer The Public is the best SEO software for identifying the thematic for your e-commerce blog. It monitors autofill data from various search engines and spots each phrase or question that is related to your keyword. The consumers’ insights can help you produce original content.

                      This SEO ranking software will be important for photography marketing, as it allows you to produce content related to such keywords as camera, models, shots, posing, etc. So, by hiring a person for producing some content for your website, extract this list and share it with a writer.


                      • Top 18 SEO Software in 2022 (35)

                        18. Ubersuggest

                        Generates keywords and content ideas

                        • Let you know about keyword search volume
                        • Conducts backlink audit
                        • Tools for monitoring a website
                        • Keeps track of keyword
                        • Check paid and organic keyword difficulty
                        • Some functions are still under development

                        Verdict: Ubersuggest is an effective SEO rank software used for spotting the keywords. It helps achieve higher rankings for your top keywords. You can select the right terms from the great variety of options this program suggests.

                        Ubersuggest will provide you with key data in each keyword, including monthly search results, seasonal trends, average CPC, and competition. It also concludes if targeting a specific keyword is effective or not. Many users consider Ubersuggest as the best SEO software as it is not only highly functional, but also 100% free.


                        • Top 18 SEO Software in 2022 (37)


                          Top 18 SEO Software in 2022? ›

                          18 Best SEO Tools that SEO Experts Actually Use in 2022
                          • Ahrefs: SEO Keyword Tool.
                          • Google Search Console: Top SEO Tool.
                          • SEMRush: Marketing SEO Tools.
                          • KWFinder: SEO Keyword Tool.
                          • Moz Pro: SEO Software.
                          • Ubersuggest: Keyword Tracking Tool.
                          • Answer The Public: Free SEO Tools.
                          • SpyFu: Free SEO Tools.
                          Mar 18, 2022

                          What is the best SEO tool in 2022? ›

                          The Most Effective SEO Tools in 2022
                          • Google Tools.
                          • SEMrush.
                          • Screaming Frog.
                          • Haro.
                          • Moz.
                          • Yoast.
                          • GTmetrix.
                          • Ahrefs.

                          Does SEO still work in 2022? ›

                          Will SEO still be relevant in 2022? Yes, of course. Although some SEO tactics that were effective in the past have ceased working, SEO kept evolving. Constantly reinventing itself to try and better match user intent, cutting the spammy, ineffective tactics to become better.

                          Is SEO worth it in 2022? ›

                          Yes, SEO is worth it—in 2022, in the future, in the past, and always. As long as websites and search engines exist, SEO is necessary. SEO 10 years from now will likely be very different from SEO today, but you'll always have to make sure your website is sending search engines the right signals so you can be found.

                          What is the best SEO program? ›

                          Best SEO Software
                          • Semrush: Best Overall.
                          • Ahrefs: Best for all-in-one SEO Tool.
                          • Netpeak Spider: Best User Review Scores.
                          • Yoast: Easiest To Use.
                          • Google Search Console: Best Free Option.
                          • Conductor Searchlight: Best Customer Service.
                          • SEO Panel: Best Open-source Option.
                          • SEOptimer: Best White Label Reports.
                          Jul 20, 2022

                          Which is the best free SEO tool? ›

                          25 Best Free SEO Tools
                          • Panguin Tool. ...
                          • Wordtracker Scout. ...
                          • Lipperhey. ...
                          • Bing Webmaster Tools. ...
                          • Dareboost. ...
                          • Siteliner. Get a full SEO report for free. ...
                          • KWFinder. No-nonsense keyword research tool. ...
                          • People Also Ask. This free tool pulls questions that appear in the “People Also Ask” section of Google's search results.
                          Oct 29, 2021

                          Is Google Analytics an SEO tool? ›

                          Google Analytics is a web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes.

                          Will SEO exist in 5 years? ›

                          SEO will not be eliminated within the next five years because social media and search engines will more than likely merge. Facebook has already begun to do this: they average over 1.5 billion searches every day. Twitter has done the same; they joined in partnership with Google.

                          What kind of SEO trends look for 2022? ›

                          Here are 10 SEO trends that we have seen dominating so far in 2022:
                          • Core Web Vitals. MORE FROMFORBES ADVISOR. ...
                          • 2. ' People Also Ask' ...
                          • EAT. As search engine algorithms evolve, so does the quality of content. ...
                          • High-Quality Backlinks. ...
                          • Video. ...
                          • AI Content. ...
                          • Long-Form Content. ...
                          • Schema Markup.
                          May 5, 2022

                          How can I improve my SEO in 2022? ›

                          Here are seven ways you can improve your search engine optimization strategy and rankings for 2022:
                          1. Optimize your website. ...
                          2. Target accurate keywords. ...
                          3. Create longer, better content. ...
                          4. Track your website traffic. ...
                          5. Start link-building. ...
                          6. Stay away from black hat SEO. ...
                          7. Set up a Google My Business profile. ...
                          8. Conclusion.
                          Jan 24, 2022

                          Does SEO require coding? ›

                          The short answer is: no, SEO typically doesn't require much (or any) hands-on coding. You can absolutely do a fine job of SEO without touching code. But the longer answer is that yes, a good sense of how programming works, or even an ability to do a bit of coding yourself, is always a useful skill to have.

                          What is the future of SEO? ›

                          The future of SEO will be brand integrity and utilizing partnerships and relationships to build credibility and popularity. The importance of PR and gaining traction online through other websites and media hubs will be valuable for SEO success.

                          Is SEO job difficult? ›

                          SEO is simply not as hard as people pretend like it is; you can get 95% of the effort with 5% of the work, and you absolutely do not need to hire a professional SEO to do it, nor will it be hard to start ranking for well-picked key terms.

                          Who is the best SEO? ›

                          Hire any of them, and you'll attract and convert visitors into leads and customers.
                          • #1 Neil Patel Digital – Best For SEO Content Marketing. ...
                          • #2 ReachLocal – Best For Local SEO. ...
                          • #3 FATJOE – Best For Backlink Acquisition. ...
                          • #4 OuterBox – Best for E-Commerce SEO. ...
                          • Experience and Processes for Implementing SEO Services.

                          Is there any software for SEO? ›

                          This review roundup covers 10 SEO tools: Ahrefs, AWR Cloud, DeepCrawl,, LinkResearchTools, Majestic, Moz Pro, Searchmetrics Essentials, SEMrush, and SpyFu. The primary function of, Moz Pro, SEMrush, and SpyFu falls under keyword-focused SEO.

                          What are SEO tools? ›

                          What Are SEO Tools? SEO tools provide data and alerts about the overall health and success of your website. They help uncover areas of opportunity and identify weaknesses or issues that may prevent you from ranking and earning visibility in the SERPs.

                          Which SEO plugin is best for WordPress? ›

                          Best SEO Plugins for WordPress
                          • HubSpot.
                          • All in One SEO.
                          • Yoast SEO.
                          • MonsterInsights.
                          • Rank Math.
                          • Premium SEO Pack.
                          • WP Meta SEO.
                          • W3 Total Cache.
                          Apr 26, 2021

                          How much does SEO tools cost? ›

                          If you are hiring a top-level SEO company to execute a local campaign, expect to pay $500.00+ per month. A national or international campaign will require a minimum budget of $2,500 to $5,000 a month. Some firms offer a “trial package” at a lower price, with no contract.

                          What is Sandbox in SEO? ›

                          The Google Sandbox refers to an alleged filter that prevents new websites from ranking in Google's top results. Think of it like a probation period—even if you do everything right, your site won't get decent rankings until it comes to an end.

                          How can I improve my SEO? ›

                          Follow these suggestions to improve your search engine optimization (SEO) and watch your website rise the ranks to the top of search-engine results.
                          1. Publish Relevant, Authoritative Content. ...
                          2. Update Your Content Regularly. ...
                          3. Metadata. ...
                          4. Have a link-worthy site. ...
                          5. Use alt tags.


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